Star Sun, Founder and CEO of the leading health snack brand, Taste Lab. Currently, Taste Lab is actively exploring how to empower consumer goods companies to the fullest extent through the use of AIGC, with products that have already been successfully launched.
Hall 17 DH001
The era of consumers seeking goods out is gone. It is time to find the right consumers and sell well for products. Products shall be precisely aligned with consumer segmentation from the ideation phase. The new generation of consumers want both great flavors and clean ingredients. Why not target your consumers, work on the ingredients, and develop in high accuracy?
CC204 - Hall 18 2nd Floor
1. Why can AI become a "Super Employee"? What is the underlying logic?
2. Introduction and current status of mainstream tools ChatGPT, SD, and Midjourney
3. Transforming cognition: Designing workflows for human-computer collaboration
CC204 - Hall 18 2nd Floor
Case Study 2: Reinventing the process, AI enabled snacks from definition to shelves
1. Introduction to the product process;
2. Unbundling work and refining tasks;
3. How to embed GPT, MJ into workflow;
4. Product phase;
5. Design phase