Linda has close to 30 years of experience in the food & beverage industry focusing on product innovation, food safety & quality, regulatory compliance and supply chain management. Linda worked in The Coca-Cola Company from 1996 to 2016 for varies roles, including heading Asia Pacific R&D Center, and vice president of Greater China & Korea Business Unit, Technical & Supply Chain. Linda joined Starbucks in 2017 as vice president, Product lnnovation and Food Safety & Quality Starbucks China &Asia Pacific, leading Product lnnovation, Food Safety & Quality and regulatory affairs functions. Linda serves as vice Chairman of China National Food Industry Association (CNFIA), and also served as board director for several F&B companies such as TJJM, SCMC, CBPC.
Linda graduated from Shanghai Jiao Tong University (SJTU) and majored in Bio-Chemical Engineering in 1993, and also obtained an MBA degree from SJTU in 2004.
The importance of supply chain speaks for itself to make a business competitive. Compared with players who already have established systematic advantages in supply chain, companies at their young age need to find a supply model that suits their phase of development.
In the discerning eyes of investors, what is the right way for a great player to build its own supply chain?