Co-Founder of Glory Strategy, Brand Strategy Expert. Andrew is a seasoned expert in strategic positioning consulting and brand marketing, with 15 years of dedicated experience in the field. He has extensive hands-on experience in brand marketing for Fortune 500 companies and has successfully facilitated strategic transformations for billion-dollar brands such as Bosideng. Additionally, he has guided emerging enterprises like Yellow Swan from inception to becoming category leaders.

Representative Cases in Strategic Consulting: Bosideng, Yellow Swan, Guvet Down Jackets.