Exhibitor Guide

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1. Introduction

1.1. Key Information

Event: Food Innovation Expo

Time: May. 8-10, 2025 (3 days)

Venue: National Exhibition and Convention Center (Shanghai), 4.2H Lobby Exhibition Area & 5.2H & 6.2H

Address: No. 1888 Zhuguang Avenue, Qingpu District, Shanghai

Organizer: Simba Events

Warm Reminder: Buy Exhibition Tickets


1.2. Schedule

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Schedule

Source: Food & Beverage Innovation Forum (FBIF)

*Specific arrangements are subject to prior notice before the event.


2. Venue Map

2.1. Venue Map (Forum & Exhibition Area)

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Venue Map

Source: Food & Beverage Innovation Forum (FBIF)

2.2 Exhibition Area Map

Click here to see the latest exhibition area map.

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3. Standard Booths

* A standard booth is a 3*3m exhibition area where construction is undertaken by the construction supplier appointed by the organizer.

3.1. Company Information

All exhibitors shall submit promotional materials for certain promotional purposes by 24:00 on April 28, 2025, including the company's full name and high-definition Logo. The link to fill in will be sent via the WeChat group.

3.2. Relevant Documents

3.2.1. Exhibitor Tickets

Registration: Information needs to be filled in before 24:00 on May 7, 2025. The registration link will be sent via the WeChat group in April 2025. For the filling method, please refer to the FBIF2025, How to add or change ticket holders?

Admission: During the exhibition, admission is granted by presenting an ID card and undergoing facial recognition verification. 

3.2.2. Truck Pass

Process Online: Log on NECC (Shanghai) website (Official Website)- click 'Download Application Process and file the application for operators' access. Take the printed pass to the North Hall (NH) Certification Center to collect the pass.

Process Onsite: Trucks must queue at the waiting area on Mingzhu Road before entering the venue. After queuing, park at the North Square parking lot. The driver should walk to the North Hall (NH) Certification Center to process the Truck Pass. After verification by on-site staff, the vehicle will be allowed to enter the exhibition hall.

3.3. Standard Booth Furniture

(Upcoming Update)

3.4. Dimensions for Graphic Design

(Upcoming Update)

3.5. Booth Equipment for Rental

(Upcoming Update)

3.6. Other Supporting Services 

(Upcoming Update)

4. Raw Space Booths

*Raw space booths refer to booths with an area above 9 square meters. The maximum height for booth construction is 4.4 meters.

4.1. Company Information

All exhibitors shall submit promotional materials for certain promotional purposes by 24:00 on April 28, 2025, including the company's full name and high-definition Logo. The link to fill in will be sent via the WeChat group.

4.2. Relevant Documents

4.2.1. Exhibitor Tickets

Registration: Information needs to be filled in before 24:00 on May 7, 2025. The registration link will be sent via the WeChat group in April 2025. For the filling method, please refer to the FBIF2025, How to add or change ticket holders?

Admission: During the exhibition, admission is granted by presenting an ID card and undergoing facial recognition verification. 

4.2.2. Truck Pass

Process Online: Log on NECC (Shanghai) website (Official Website)- click 'Download Application Process and file the application for operators' access. Take the printed pass to the North Hall (NH) Certification Center to collect the pass.

Process Onsite: Trucks must queue at the waiting area on Mingzhu Road before entering the venue. After queuing, park at the North Square parking lot. The driver should walk to the North Hall (NH) Certification Center to process the Truck Pass. After verification by on-site staff, the vehicle will be allowed to enter the exhibition hall.

4.2.3. Construction Personnel Pass

(Upcoming Update)

4.3. Mandatory Documents

(Upcoming Update)

4.4. Booth Equipment for Rental

(Upcoming Update)

4.5. Other Supporting Services 

(Upcoming Update)


5. Participation Guide

For information on admission instructions, transportation guidance, hotel reservations, and other details, please refer to the Participation Guide.