Neo Cheng, currently the Chief Marketing Officer of Zhonghebaosang Biotech Co.,Ltd. He had worked for several companies such as Chongqing Jiangxiaobai Liquor Industry Co., Ltd. and Baixiang Food Company, and has more than 10 years of brand operation experience in the new consumption field. Now he is mainly responsible for the integrated marketing work of many brands under Zhonghebaosang Biotech Co.,Ltd. including SangPlus1, ZIRONJOY and BOSUN.

Based on China's 4,700-year-old silkworm culture, guided by consumer demand, and with insights into domestic and international market demand, he has helped the BOSUN and SangPlus1 become the top brands in the mulberry juice category.