Worked at Yeo Hiap Seng China for 5 years, leading the restructuring of product and talent portfolio, reshaping RTM, supply chain, and supporting functions with the goal of brand rejuvenation and expansion beyond Guangdong.

Previous experience includes roles at Nestle ice cream BU, Dole packaged food, MasterKong-Starbucks RTD, Unilever foods retail. With a 19-year professional career in food and beverage sales management, I have conducted research on various supply chain methods (cold chain, ambient, co-packer, import etc.) and different channels (retail, foodservice, EC, special channel etc.).