P.K Yu, Vice General Manager and head of the Brand Sales Center and Brand and Marketing of LIHOO'S, has been deeply engaged in the food and catering industry for 20 years and has rich experience in brand operation and management, brand marketing, product research and so on. He has served as COO of listed companies, executive director, senior executive of large international chain brands, and founder of Green Bazar, Fusion 5, Fika Waka and other chain brands.