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Helen Rhiannon Raw-Rees
Snack & Baking
Creative Project Manager
The Robin Collective

Rhiannon has worked with The Robin Collective for seven years, where she takes high-profile projects from conception to fruition. Recently a master's graduate from the prestigious Central Saint Martins, London, she brings an artistic angle to the company, focusing on design and the latest trends. Using her deep understanding of consumer needs, she translates between global brands and the markets they are trying to reach, particularly the company’s luxury clients like Paco Rabbane and Chanel. Alongside that, her personal passion for everything edible and creating new food scenarios is a huge asset when working on some of the more outlandish ideas, such as creating chicken-flavoured lipstick for KFC!


Event Introduction
Snack & Baking
 · 06/26 (Day 2)
Make Snack Delicious And Fun
4.2H - Hall D1
Think Bold and Different
11:05
[Outdoor Exploration] Edible Creations and Endless Inspiration

What?! Young people are running away from home? Statistics show that the demand for snacks in outdoor activities, as one snacking scenarios, grew dramatically by 48.3%. Outdoor activities, like travelling, camping, and markets, are extremely appealing to young people and provide an excellent opportunity for snacks penetrating new scenarios. This time, brands shall go wherever consumers go.

Reminder: no time for camping due to this event? No worries! We will set up tents indoor and experience with you the ceiling-free romance. Make you seize every fleeting inspiration!

 

Link to agenda