Mr. Zeng Lingbo is a senior designer who has been engaged in graphic design for 20 years. In 2016, he established the folk art innovation and research platform "MOMAGI", which is committed to helping Chinese traditional folk crafts regain their vitality with pioneering design concepts.

In the past seven years, MOMAGI team has gone deep into the origin of Chinese folk art and visited more than 100 representative craftsmen,Through an open collaboration model, folk craftsmen were invited to participate in the product design of Zeng Lingbo's team. This integration gave birth to many experimental and innovative works, including pen and ink, tin and copper, movable type printing, and folk woodcut New Year pictures, etc..With the participation of new creative ideas and contemporary processing techniques, these ancient oriental techniques are reborn and enter the daily life of contemporary people.