Speakers
Brian Lin
Chairman,
Lianfeng Group

Mr. Lin, chairman of Lianfeng Group, is responsible for China juice business which incorporate sales and bottle fruit juice materials, including single strength juice, juice concentrate, pulp, and puree. Lianfeng group represents several major fruit juice material manufacturers overseas and sells in China, Japan, Hong Kong, and Singapore and Taiwan markets. Total volumes into Asia markets rank top of the China fruit juice industry.

Lianfeng Group focus on the development of fruit raw material, processing technologies, and bottling expertise to fulfil customer`s requirement with its years’ experiences. Lianfeng group optimizes customization in fruit juice from a raw material to a bottle and provide an intergraded service to all industrial and food service customers. With new challenges and market dynamics, Lianfeng group has begun its transformation and vertical integration and built first bottling facility in Wuxi, China with high international safety standards (FSSC 22000, ISO 9001 and HACCP.) Lianfeng plans to engage in upstream fruit planation and processing soon and combines its trading and bottling capability altogether as one group.

Mr. Lin graduated from University of Illinois Urbana-Champaign, with master’s degree in both finance and agricultural economics with years of researches in agricultural commodity plantation, processing, and trading. He is enthusiastic in developing fruit juice business and spreading this passion to the whole team and to the industry.