John Lin (林展宏) is a seasoned senior executive with broad international experience (Latin America, North America and Asia) and entrepreneurial spirit. He is currently the Chief Commercial Officer for Citrosuco S/A Agroindustria, one of the largest vertically integrated orange juice processors with 20+ % of global market. In this position he has responsibility over sales, marketing, product development & applications and business intelligence and analytics.
Before Citrosuco he was a partner at Xnode in Shanghai, a business incubator platform and a partner at EBDS Consulting Pte. He was President of Avon China and Avon Canada and Vice President of Strategy and Business Development for Avon Latin America. His experience also
includes Accenture Latin America and Procter & Gamble in Latin America and Asia, always in functional or business leading positions. He was also a founding partner at Fama Private Equity and was a member at the Board of Director of Brookfield Residential Properties and M. Dias
Branco (largest cookies and pasta manufacturer in Latin America). For a brief period he was a senior lecturer at the School of Entrepreneurship and Management (SEM) at Shanghai Tech University.
With a passion for business development, problem solving, business model design and mentoring people and SMEs he was, until recently, a mentor at the Endeavor network (global entrepreneurship fostering NGO), having provided mentorship and counseling to tens of startups and small business. He is also an angel investor, having invested in companies in Brazil, USA and China, in industries like real estate, FMCG and high tech (hardware).
John has a BS in Mechanical Engineering and post-graduation in Industrial Engineering both from the Escola Politécnica at Universidade de São Paulo and attended the Advanced Management Program from Wharton, University of Pennsylvania. He is fluent in Portuguese, English, Spanish and has good command of Chinese. Currently lives in São Paulo, Brazil.