Ms. Veronique Yang
Partner and Managing Director, BCG Global
Veronique Yang is a Partner and Managing Director of The Boston Consulting Group. She is one of the key leaders of BCG Greater China's Corporate Development and Consumer Practices.
Ms. Yang has 15 years' experience in consumer goods and retail sectors, providing consulting services to global and local players. Her experience covers various strategy and operational topics, including strategy planning, market entry, business model innovation, brand positioning, product development, marketing, channel development, organization design, and M&A integration.
Ms. Yang has co-authored many BCG publications on M&A and consumer topics, including: Gearing Up for the New Era of China's Outbound M&A, M&A in China: Getting Deals Done, Making Them Work, and Big Prizes in Small Places: China's Rapidly Multiplying Pockets of Growth.
Ms. Yang holds a MBA degree from Stanford Graduate School of Business and a BA Degree in Economics from Fudan University.