Henry Cheng, executive president of MeiHua Research Institute, an analyst in the research of customer behavior, marketing and commercial trends. He has served in New Oriental, Baidu and Innovation Works.

Focusing on the research of consumers including maternal and infant, middle class, and the post-90s.

To tackle practical problems facing enterprises and industries, with data, insights and logic in research reports and industry explorations.

Highlighting the innovation and marketing related to consumption upgrading and intelligent products.